On this article, we’ll expose the newest SaaS statistics and share with you what number of SaaS corporations are there globally.
Software program as a Service is revolutionizing how companies function, making managing and sustaining all the things cost-effectively, with a number of flexibility and adaptableness.
New and present corporations are adopting SaaS as one among their important elements in taking issues to the following degree.
So whether or not you’re a enterprise proprietor or a software program developer (even somebody merely all for tech developments), these SaaS statistics will certainly present a number of helpful insights into this quickly rising discipline.
This publish covers:
SaaS Statistics (Our High Picks)
- There are almost 31,000+ SaaS corporations globally
- The US alone has 17,000 SaaS corporations
- International SaaS market is predicted to be value nearly $900 billion by 2030
- Germany is predicted to develop probably the most in SaaS enterprise in Europe
- The common group makes use of 110 SaaS apps
- Gross sales and advertising are SaaS corporations’ largest bills
- Adobe spent $130 million on Google Adverts in 2022
- By 2025, 85% of enterprise apps might be SaaS-based
- Solely 14% of organizations monitor their SaaS safety settings every day
How Many SaaS Corporations Are There?
1. There are roughly 30,800+ SaaS corporations globally
The report by Statista reveals that there are round 30,800+ SaaS corporations around the globe, with probably the most in the US.
A few of the largest ones within the US are Google Office, HubSpot, Slack, GitHub, Zoom and Figma, to call a couple of. Two-thirds of the highest 100 corporations are positioned within the Silicon Valley. Additionally, out of all these 30K+ corporations, 337 are unicorns and 15 are decacorns.
Nonetheless, Ascendix predicts an enormous soar to 72,000 SaaS corporations by 2024. And if we embrace all of the AI corporations on the earth, the quantity would improve to a whopping 175,000.
2. The US alone has 17,000 SaaS corporations
As talked about earlier, the US has the biggest share of SaaS corporations on the earth, roughly 17,000. And these 17K organizations had round 59 million clients globally. The UK and Canada have 2,000 corporations in second place, and Germany and France, with 1,000 corporations in third place.
| Nation | Variety of SaaS corporations |
| United States | 17,000 |
| United Kingdom | 2,000 |
| Canada | 2,000 |
| Germany | 1,000 |
| France | 1,000 |
| India | 994 |
| China | 702 |
| Brazil | 647 |
| Australia | 631 |
| Spain | 511 |
Supply: Statista
3. Most SaaS corporations are within the Buyer Service Options phase
There are 17,000 SaaS corporations (like Salesforce) within the Buyer Service Options phase, adopted by Advertising and marketing Software program (15,000), eCommerce (14,000), Knowledge and Analytics (12,000) and Gross sales (11,000).
Supply: Ascendix
4. 344 new SaaS organizations launched in 2022
Within the final 12 months, there have been 344 new SaaS organizations, of which 334 had been for-profit and the remainder non-profit. (In reality, information reveals that solely 5 had been non-profit – so we’re uncertain during which bucket the remaining few go.)
Probably the most vital spikes in new SaaS corporations being based was in 2015 and 2017, with 1,469 and 1,460 new SaaS companies.
Enjoyable truth: The pattern of newly began SaaS corporations dropped in 2018, 2019 and 2020.
Supply: Crunchbase
SaaS Market Share
5. International SaaS market is predicted to be value nearly $900 billion by 2030
The worldwide SaaS market was valued at $151.31 billion (or $167.34 if Statista’s information) in 2022 and is predicted to develop at 27.45% CAGR from 2023 to 2030.
Based on Statista, the worldwide SaaS market might be value round $197 billion in 2023 and attain $232 billion in 2024.
| 12 months | SaaS market worth |
| 2024 | $232.3 billion |
| 2023 | $198.29 billion |
| 2022 | $167.34 billion |
| 2021 | $146.33 billion |
| 2020 | $120.7 billion |
| 2019 | $102.1 billion |
| 2018 | $85.7 billion |
| 2017 | $58.8 billion |
| 2016 | $48.2 billion |
| 2015 | $31.4 billion |
Supply: Verified Market Research, Statista
6. The US SaaS market is forecast to hit $135.1 billion in 2023
The Software program as a Service phase is predicted to develop to over $135 billion in 2023 within the US. However with an annual development fee of 5.49% CAGR, it must be valued at round $167 billion by 2027.
After we have a look at the worldwide market share, the US will generate probably the most income.
Supply: Statista
7. Germany is predicted to develop probably the most in SaaS enterprise in Europe
Whereas the European SaaS market has been rising since 2020, Germany is predicted to expertise probably the most development, from $7.56 billion in 2020 to just about $18 billion in 2025. And it’s forecast to leap to $18.83 billion by 2027.
Supply: Statista
8. SaaS market share prediction for 2027 around the globe
Now let’s take a peek on the prediction of the worth of the Software program as a Service market share in different international locations around the globe.
| Nation | SaaS market quantity |
| China | $29.84 billion |
| United Kingdom | $17.39 billion |
| Japan | $14.82 billion |
| France | $10.7 billion |
| Canada | $8.47 billion |
| Australia | $6.23 billion |
| Sweden | $3.65 billion |
| Brazil | $3.17 billion |
| Spain | $2.43 billion |
| Mexico | $2.05 billion |
| Taiwan | $1.6 billion |
| New Zealand | $1.21 billion |
| Russia | $1.13 billion |
| Poland | $928.1 million |
| Eire | $750.7 million |
Fast recap: The highest 5 main SaaS corporations are the US, China, Germany, the UK and Japan.
Supply: Statista
9. SaaS beats different cloud companies by end-user spending
The entire international cloud adoption is growing throughout all sectors, with SaaS main the sport.
| Cloud service | Finish-user spending |
| Cloud Utility Companies (SaaS) | $171,915 million |
| Cloud System Infrastructure Companies (IaaS) | $121,620 million |
| Cloud Utility Infrastructure Companies (PaaS) | $100,636 million |
| Cloud Enterprise Course of Companies (BPaaS) | $55,538 million |
| Cloud Administration and Safety Companies | $29,736 million |
| Desktop as a Service (DaaS) | $2,710 million |
The entire international public cloud service end-user spending was $313,853 million in 2020 and $396,147 million and 2021.
Gartner predicts that the full public cloud spending will surpass 45% of all enterprise IT spending by 2026.
Supply: Gartner
SaaS Adoption Statistics
10. The SaaS market is rising by almost 18% yearly
As we discovered earlier than, the SaaS market is rising the quickest within the cloud computing area, with a CAGR of 17.6% yearly.
Talking of which, have you ever seen our complete cloud computing statistics?
Supply: ReportLinker
11. The SaaS adoption in healthcare is rising at 20%/12 months
The healthcare business is without doubt one of the most all for adopting SaaS services, with a rising fee of 20% every year.
Supply: BMC
12. Agility and scalability as two of the highest causes for utilizing SaaS functions
70% of CIOs reported that agility and scalability are two of the largest motivators on the subject of integrating SaaS functions into their companies.
Supply: LogicMonitor
13. 88% of organizations use not less than one cloud service
Almost 90% of organizations report utilizing not less than one cloud service of their organizations, however they count on to combine extra SaaS companies within the coming 12 months.
Supply: O’Reilly
14. The common group makes use of 110 SaaS apps
From 80 functions in 2020, the common variety of SaaS apps adopted by organizations elevated to 110 in 2021. When historic information, that’s an almost 7x improve since 2017 and a 14x improve since 2015.
Moreover, it’s reported that one to 2 12 months previous corporations (thought of younger) begin with round 29 SaaS functions. However they’ll have over 100 apps once they’re six years previous. After that, the variety of apps in use decreases due to consolidation.
Supply: BetterCloud #1, BetterCloud #2
15. 93% of SaaS-powered workplaces are SaaS-based
A SaaS-powered office is a corporation that runs nearly solely on SaaS – such group use, on common, 212 SaaS functions. Nonetheless, most of workplaces are nonetheless within the transition part, with greater than half of their apps being SaaS-based. There’s solely a small share of workplaces that use lower than 10% SaaS apps.
Supply: BetterCloud
16. 55%+ say lack of visibility into Third-party app entry to the core SaaS stack is the primary safety concern
The primary safety concern when adopting SaaS apps worldwide for 56% of respondents is the dearth of visibility into Third-party app entry to the core SaaS stack. Furthermore, 32% mentioned their largest concern is the dearth of SaaS safety.
Supply: Statista
17. $34+ billion funding for early-stage SaaS corporations
In 2022, early-stage SaaS corporations acquired greater than $34 billion in VC investments. Because the graph above reveals, that’s a big and largest improve in historical past.
In the identical 12 months, bodily tech and marketplaces and eCommerce acquired investments of $20 billion and $12 billion.
Supply: Dealroom
18. Gross sales and advertising are SaaS corporations’ largest bills
SaaS corporations spend 50% (or extra!) of their income on gross sales and advertising. The primary motive for the excessive ratio is the results of the enterprise mannequin – income lags behind funding. And second is inefficiency.
Supply: McKinsey
19. Microsoft had the biggest SaaS market income share in 2021
With almost 17% of the SaaS market share, Microsoft dominated the area in 2021, adopted by two different large gamers, Salesforce and IBM.
| 12 months | Income |
| 2022 | $198.27 billion |
| 2021 | $168.09 billion |
| 2020 | $143.09 billion |
| 2019 | $125.84 billion |
| 2018 | $110.36 billion |
Supply: Statista
20. The highest 15 SaaS corporations had a $1.4 trillion market cap in 2020
The fifteen main SaaS corporations had an insane $1.4 trillion market cap in 2020 and a income of $80 billion. A few of the high manufacturers are Microsoft, Salesforce, SAP, Oracle, Google and WordStream, to call a couple of.
Supply: Tech Times
21. Adobe spent $130 million on Google Adverts in 2022
Adobe was the very best spender in Google Adverts in 2022, investing a staggering $130 million globally. Second and third had been IBM and WordStream, with spending of $85.7 million and $80.4 million.
Supply: Statista
22. Zoom skilled an almost 150% income development between 2019 and 2020
Whereas many corporations’ revenues decreased (considerably) due to the COVID-19 pandemic, Zoom’s elevated by 148%, going from $90 million in Q1 of 2019 to $225 million in Q1 of 2020.
Then, in Zoom’s fiscal 12 months 2022, the corporate generated a income of $4.1 billion.
Supply: Statista #1, Statista #2
23. The common SaaS firm has 36K clients
There are SaaS corporations of all styles and sizes, from tons of to 1000’s to tens and tons of of 1000’s of consumers. Nonetheless, a mean SaaS firm has 36,000 clients. However the quantity will increase to 85,000 for public SaaS corporations that promote primarily to SMBs.
Supply: SaaStr
24. Corporations with SaaSOps use 2x SaaS instruments than non-SaaSOps ones
An organization with SaaSOps often makes use of twice as many SaaS instruments as a non-SaaSOps firm. IT professionals are agency believers that SaaSOps is the way forward for tech and can proceed to develop.
Supply: BetterCloud #2
25. By 2025, 85% of enterprise apps might be SaaS-based
On the time of scripting this, corporations say that 70% of the enterprise functions they use are SaaS-based, however the share is more likely to improve to 85% by 2025. The 2 primary causes for SaaS adoption are elevated productiveness and diminished value (in addition to these talked about earlier).
Supply: BetterCloud #2
26. Corporations care about SaaS safety, integrations and ease of use probably the most
After they decide on the SaaS resolution that meets their standards, the primary three issues an organization cares about are safety (43%), ease of use (22%) and native integrations (27%).
Supply: BetterCloud #2
Challenges Of SaaS Apps Statistics
27. Almost 30% say that it takes them in the future to repair SaaS safety misconfiguration
28% of respondents mentioned it takes in the future to kind a SaaS safety misconfiguration. However 1% of them mentioned it takes them greater than half a 12 months to repair one of these misconfiguration. Fortunately, such a difficult misconfiguration occurs very hardly ever.
Supply: Statista
28. 49% discover controlling software sprawl probably the most difficult in managing SaaS apps
A survey was performed asking IT leaders of organizations with 500+ staff to call the largest challenges on the subject of managing SaaS functions. Listed here are the outcomes:
| Problem managing SaaS apps | Share of respondents |
| Controlling software sprawl | 49% |
| Discovering unmanaged functions | 26% |
| Minimizing unmanaged spend | 14% |
| Offering guardrails and governance | 11% |
Supply: Statista
29. 22% of SaaS safety incidents are resulting from former staff’ entry
Insider threats in organizations utilizing SaaS functions are extra severe than you suppose. The staff who retain entry to the group’s SaaS apps account for greater than 20% of safety incidents.
This reveals how necessary it’s to delete all ex-employee accounts to keep away from inconvenience, which may result in pointless spending of money and time.
Supply: Security Boulevard
30. Offboarding can take 7+ hours with out automation
Relying on the corporate dimension, it might take anyplace from three hours to seven and a half hours to offboard one consumer/worker. However an organization that makes use of a SaaSOps platform to automate the offboarding workflow can considerably scale back the time wanted to finish this journey.
As you may see from the desk under, it might solely take a couple of minutes.
| Firm dimension (nr. of staff) | With out automation | With automation |
| 0-199 | 3 hours | 12 minutes |
| 200-499 | 7 hours, half-hour | 1 hour, 10 minutes |
| 500+ | 5 hours, 20 minutes | 38 minutes |
Supply: BetterCloud #2
31. 35% say SaaS misconfigurations occur resulting from too many departments with entry
The primary motive for SaaS misconfigurations resulting in safety incidents is that too many departments can entry the safety configurations. And the second most typical trigger is an absence of visibility when safety settings change.
| Causes for SaaS misconfigurations | Share of respondents |
| Too many departments with entry to safety settings | 35% |
| Lack of visibility when safety settings change | 34% |
| Lack of SaaS safety data | 22% |
| Misappropriated consumer permissions | 8% |
Supply: Adaptive Shield
Different SaaS Statistics
32. 73% say SaaS is the largest participant in reaching enterprise objectives
In a research on know-how, 73% of organizations mentioned that SaaS is an important in realizing their enterprise objectives. Of these 73%, 38% mentioned it’s “essential,” and 35% mentioned it’s “fairly necessary.”
The opposite most necessary applied sciences are large information (72%), synthetic intelligence (52%) and robotic course of automation (46%).
Supply: Harvey Nash Group
33. Salesforce has almost 80,000 staff
In 2023, Salesforce is using a whopping 79,390 staff, which is a 7.95% improve from 2022.
The corporate had 73,541 staff in 2021, 56,606 in 2020 and 49,000 in 2019 (a 40% improve since 2018).
Supply: Macrotrends
34. Enterprise-critical SaaS functions are seeing the largest investments
Greater than 80% of organizations are growing their funding in business-critical SaaS functions. Investments in safety instruments for the SaaS stack and employees for SaaS safety are seeing decrease will increase, at 73% and 55%.
Supply: Adaptive Protect
35. Solely 14% of organizations monitor their SaaS safety settings every day
If not checking SaaS safety configurations recurrently, organizations are at a better danger of misconfigurations, making them extra weak.
| Frequency | Share of organizations |
| Yearly | 13% |
| Quarterly | 15% |
| Month-to-month | 18% |
| Weekly | 24% |
| Day by day | 14% |
| Repeatedly | 10% |
| Don’t test | 5% |
Supply: Adaptive Protect
36. Gross sales-negotiated pricing is the most well-liked pricing mannequin in B2B SaaS corporations
44% of corporations’ method to pricing is sales-negotiated, adopted by fastened pricing (34%) and variable pricing (24%). However 64% of corporations mentioned they count on to increase into new pricing fashions, extra specializing in variable pricing fashions.
Supply: Maxio
37. 42% of Saas corporations promote month-to-month and annual subscriptions
Whereas greater than 40% promote each pricing choices, 26% of corporations supply solely month-to-month and 18% solely yearly pricing fashions.
Furthermore, 82% record precise costs, 40% supply a yearly low cost and 48% have an possibility of a free plan. In terms of subscription plans, 42% point out add-ons, 36% spotlight the most well-liked plan and 4% embrace a type that implies the best-fitting plan.
Supply: FastSpring
38. Elevated consumer retention by 5% can increase income from 25%-95%
Everybody is aware of buying new customers is rather more sophisticated than retaining new ones.
And when you realize that growing consumer retention by 5% can enhance your income from 25% to 95%, you need to work on constructing even stronger relationships with present clients.
Supply: Future Of SaaS
39. 65% of corporations use buyer success to upsell clients
The primary upsell method SaaS corporations use to upsell clients is buyer success. The opposite two in style fashions are demos, trials and open checks and direct communication.
Supply: RiverSaaSCapital
Conclusion
SaaS has grown right into a multi-billion-dollar business with no indicators of slowing down. Hey, all of us profit from SaaS in a technique or one other.
It saves prices, time and ensures flexibility and scalability, which these with out utilizing fashionable know-how are arduous to compete with.
As we’ve seen from the statistics, the SaaS market is predicted to develop much more within the coming years as extra corporations deal with integrating fashionable tech (like synthetic intelligence, machine studying, and many others.).
By staying up-to-date via these SaaS statistics, companies around the globe can keep forward of the curve and stay aggressive within the fast-paced world of know-how.
It simply could also be that with out SaaS, you could be left (far) behind.
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