Asking for Google critiques is an easy however highly effective option to collect suggestions from clients that may assist set up your corporation’s on-line fame.
Extra particularly, Google critiques assist:
- Enhance credibility with potential clients
- Construct belief with present clients
- Present suggestions you should utilize to enhance your merchandise and/or companies
- Enhance native search engine optimisation rankings
Ask for a Google Evaluation: 5 Suggestions
It’s acceptable—and inspired—to ask your clients for Google critiques.
Let’s discover 5 suggestions to bear in mind when asking for a Google evaluate.
Ask on the Proper Time
Requesting critiques on the proper second can impression the standard of suggestions you obtain.
Listed here are some issues to contemplate concerning timing:
- Is the client in a post-purchase or post-service part? Ideally, ask for a evaluate quickly after the client has interacted with you. This ensures the expertise is recent of their minds and that they will keep in mind particular particulars to incorporate of their suggestions.
- What’s the buyer’s present temper? This largely applies to face-to-face or cellphone interactions. If a buyer is in a foul temper or had a subpar expertise, handle their issues earlier than asking for a evaluate.
- Has the client already supplied reward? If a buyer has just lately despatched a praise, thanked you to your service, or proven satisfaction in one other manner, ask for a evaluate. They’ve confirmed they already suppose extremely of your corporation.
Make It Simple
Making the evaluate course of straightforward and handy can translate to extra critiques from clients.
Google makes it easy to ask for Google critiques by offering a shareable hyperlink that may take clients on to a display the place they will depart you a evaluate.
Simply Google your corporation whereas logged into the corresponding account and click on the “Ask for critiques” button.
A display will pop up that incorporates your evaluate hyperlink.

Share this hyperlink together with your clients to streamline the method.
You possibly can take this a step additional and create a QR code that clients can simply scan to land in your evaluate web page.
There are a lot of free instruments to make use of for this. Like QR Code Generator.
Make It Private
Personalizing your evaluate requests could make them appear extra real, which will increase the chances that clients will act on them.
Listed here are some methods you possibly can add a private contact when asking for critiques:
- Use the client’s identify. Beginning your request with the client’s identify can instantly seize their consideration. It feels extra like a direct dialog. And it gained’t make them really feel like simply one other quantity.
- Point out particular interactions. If doable, point out particulars concerning the buyer’s buy or service. As an illustration, “We hope you loved the blueberry cheesecake you ordered final Tuesday!” Particulars like these present the client that you simply worth their particular person expertise.
- Acknowledge loyalty. For repeat clients, point out that you simply acknowledge and recognize their continued enterprise. “Thanks for selecting us once more! We’d love to listen to about your latest expertise.”
The objective of creating the request private isn’t simply to get a evaluate. It’s additionally about making the client really feel valued and appreciated.
This will result in long-term buyer relationships.
Ask Particular Questions
Information clients towards significant suggestions by prompting them with targeted questions.
For instance:
- What did you take pleasure in most about your go to?
- How would you describe the environment of our [Business Type]?
- What made you determine to decide on our [Product / Service]?
- Did you discover our location and accessibility to be handy?
- How did you hear about us?
The clearer your request, the higher your evaluate is prone to be.
Encourage Real Suggestions
Invite sincere opinions. This method follows Google’s guidelines and may make clients really feel extra snug sharing.
Keep away from practices like:
- Asking the identical buyer for a number of critiques from totally different accounts
- Providing fee or different incentives in alternate for critiques
- Discouraging detrimental critiques
- Asking particularly for optimistic critiques
For instance, this textual content message that explicitly asks for a five-star evaluate doesn’t align with Google’s suggestions.

eight Examples of Request a Google Evaluation
By Electronic mail
Asking for critiques through personalised emails provides clients time to consider their experiences and depart critiques when it’s handy for them.
Listed here are two templates displaying easy methods to ask for Google critiques by e-mail—and spot they each embrace the evaluate hyperlink.
Instance #1
Hello [Customer Name]!
That is [Your Name] from [Company Name]. Simply needed to say thanks for your corporation, and that we hope you loved our [Product / Service]! We actually recognize each buyer that we have now. You retain us going!
Would you be excited about sharing your expertise with us on-line? We’d like to get your suggestions and let others know what to anticipate.
Merely click on on the next hyperlink to be taken to a evaluate display: [Google Review Link]
You probably have time, we’d love should you may point out specifics like:
- What you loved about our [Product / Service]
- How your interplay with [Employee] was
- What you appreciated essentially the most
Thanks to your time, [Customer Name]!
Heat regards,
– [Your Name]
Instance #2
Good day [Customer Name],
You’ve been a buyer of ours for some time, and we’d like to know what you consider our [Product / Service]. Would you be open to sharing your suggestions with us?
In that case, merely click on on the next hyperlink and depart us a evaluate: [Google Review Link]
Thanks a lot [Customer Name]!
Heat regards,
– [Your Name]
Through Textual content
Textual content messages work effectively for service-based companies, particularly proper after a transaction or appointment.
Listed here are two examples of easy methods to ask for a evaluate on Google through Quick Message Service (SMS).
Instance #1
[Customer Name], thanks for buying from [Company Name]. Would you permit us a evaluate on Google? Faucet right here: [Google Review Link]. Textual content STOP to decide out.
Instance #2
[Company Name] depends on clients such as you, [Customer Name]! Please share your expertise by tapping right here: [Google Review Link]. Textual content STOP to decide out.
On Social Media
In the event you’ve interacted with somebody through direct messages, it’s pure to proceed the dialog by asking for a evaluate.
Simply remember to ask these clients straight relatively than soliciting suggestions by means of public posts—these might entice trolling.
Listed here are two examples of how one can ask for critiques on social media.
Instance #1
[Name],
Simply needed to say thanks for the superb video you shared from our [Business Type].
Would you be open to leaving us a fast evaluate? In that case, merely click on on the next hyperlink: [Google Review Link]
We all know your time is efficacious, so thanks!
Instance #2
[Name],
Been scrolling by means of [Social Media Platform]? We have now, too. And we discovered YOU!
We simply needed to say thanks for your corporation, and we hope you loved our [Product / Service]. Do you might have it in your coronary heart to go away us a evaluate on Google?
In that case, merely click on on this hyperlink: [Google Review Link]
Thanks!
In Individual
Face-to-face requests are highly effective as a result of you possibly can ask proper after a buyer has a optimistic expertise. Present a QR code to make it fast and straightforward.
Listed here are some examples of easy methods to ask clients for Google critiques in individual with a QR code.
Instance #1
We’re so glad you loved your go to at this time!
You probably have a second, we’d recognize it should you may depart us a fast Google evaluate. It helps different clients find out about us.
You possibly can scan this QR code to go away one simply.
Thanks a lot to your help!
Instance #2
It’s fantastic to listen to that you simply had a terrific expertise with us!
In the event you can be prepared to share your ideas in a Google evaluate, it could imply lots to us. And it helps others discover our enterprise. You possibly can scan this QR code over right here.
Thanks!
What to Do After Asking for a Evaluation
Observe Up if Wanted
Well mannered reminders can result in extra critiques.
Take into account that following up a couple of times is completely effective. Greater than which will appear spammy.
Right here’s one instance follow-up message you may ship through e-mail:
Hello [Customer Name],
We hope you’re doing effectively! We just lately reached out to see should you’d be prepared to write down a Google evaluate sharing your expertise with [Business Name], however our message may need slipped by means of the cracks.
Your suggestions is efficacious to us, because it helps us enhance and serve clients such as you higher. You probably have a second, we’d actually recognize listening to your ideas.
Right here’s a hyperlink the place you possibly can depart your suggestions: [Google Review Link]
Thanks for selecting [Business Name]. Have an exquisite day!
Heat regards,
[Your Name]
Present Appreciation for Suggestions
Thank clients for taking the time to go away a evaluate. As a result of any kind of suggestions can in the end profit your corporation.
Constructive critiques assist enhance your fame in addition to your native rankings. Damaging critiques supply a possibility for development
Responding to them exhibits you’re dedicated to addressing issues. And that may reassure potential clients that you simply’re devoted to excellence.
In each circumstances, well timed and real responses are key.
Use Semrush’s Review Management instrument to streamline evaluate administration on Google and different platforms.
When you’ve configured the instrument, go to the “Opinions” tab to see your general ranking, whole variety of critiques, and extra.

Scroll right down to learn your critiques.
To answer to your Google critiques straight within the platform, merely write your response or click on the “Generate draft” button to have the instrument create one for you.
Click on “Reply” to publish your response.

And use the “Evaluation Analytics” tab to create studies that mean you can see how your critiques stack as much as your opponents’s critiques.

Enhance Your On-line Status
Repeatedly asking for and responding to Google critiques is important for sustaining a robust on-line fame.
With Semrush Native, you possibly can:
- Handle critiques effectively
- Distribute listings to a number of directories
- Optimize your Google Enterprise Profile
Get began with Semrush Native at this time.
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