Category Archives: SEO & Marketing

Microsoft Gives Websites More Control Over Content In Bing Chat

Microsoft announced new choices for publishers to restrict their content material use in Bing’s new AI-powered chatbot characteristic. The tech big goals to handle issues raised by publishers whereas permitting web site discovery via common search outcomes. Addressing Writer Considerations Since Microsoft unveiled its revamped Bing search engine with chatbot capabilities, publishers have voiced issues

5 PPC Tips For Technology Companies

An increasing number of firms are discovering the advantages of a well-run PPC program. PPC could be a lot greater than only a lead technology instrument. With many alternative marketing campaign varieties obtainable in Google and Microsoft Advertisements, a classy PPC program can help potential patrons in each a part of their journey. Nonetheless, aggressive

5 AI Changes For Agencies & Brands [On Demand Webinar]

Google’s algorithm is all the time altering. And together with new AI integrations, it’s essential to understand how your, or your purchasers’, web sites might be affected. Are you profiting from these adjustments to maintain your search engine marketing sport robust? On September 6, I moderated a webinar with Cynthia Sener and Morrissey Balsamides of

Microsoft Will Roll Out Copilot AI Companion This Fall

Microsoft introduced the rollout of its AI assistant, Copilot, throughout Home windows 11, Bing, Edge, and Microsoft 365 this fall. Yusuf Mehdi, Company Vice President and Shopper Chief Advertising and marketing Officer at Microsoft, described Copilot as an “on a regular basis AI companion.” The target behind Copilot is formidable but simple: to embed an

Microsoft Advertising Introduces 3 New Generative AI Solutions

Microsoft introduced a sequence of generative AI updates to its search and promoting platforms to redefine how we work together with search engines like google and on-line advertisements. Earlier this yr, the tech large revealed its plans to implement generative AI into its services to alter how we work. It’s doing that with options like

Google Ads Updates Misrepresentation Policy To Strengthen Standards

To keep up belief and guarantee transparency in promoting, Google has announced an replace to its Misrepresentation coverage. The replace, enacted on November 21, 2023, is designed to sort out points associated to the non-fulfillment of a services or products as a result of lack of {qualifications}. Coverage Replace Particulars The coverage change revolves round

Bing Expands Webmaster Tools Performance Report

Microsoft has announced an enlargement of its Bing Webmaster Instruments Efficiency Report, offering web site house owners and website positioning professionals with extra detailed insights into how their websites carry out on Bing’s search engine and chatbot. Information From Bing Search & Chat The improved Bing Webmaster Instruments Efficiency Report now presents insights past the

Microsoft Bing & Wix Announce IndexNow Integration

Wix, a number one net growth platform, has not too long ago built-in IndexNow into its providers, optimizing the pace at which new content material on premium websites will get listed by engines like google. This growth is particularly essential for the thousands and thousands of Wix customers who rely upon fast search engine updates

Bing Webmaster Tools Unveils Enhanced Sitemap Reporting

Microsoft is rolling out an replace to Bing Webmaster Instruments’ sitemap reporting capabilities. This replace is designed to give you a deeper understanding of how Bing indexes your websites. From the Bing Webmaster Instruments crew, Saral Nigam explains find out how to leverage this report to deal with web site indexing points and guarantee complete

Bing Webmaster Tools To Retire Disavow Links Feature

Bing Webmaster Instruments introduced a major change that would have an effect on web site homeowners and web optimization professionals who use the disavow hyperlinks characteristic. Efficient October 2023, the platform will remove the disavow hyperlinks characteristic and corresponding API. The choice is a part of Bing’s effort to streamline its companies and enhance consumer

7 Link Building Tips For Beginners

I do know, my poor hyperlink builder n00bs. It’s brutal on the market. However I received you! I’m Bibi the Hyperlink Builder and I’ve been constructing backlinks for the reason that days of yore. I’ve skilled a horde of wide-eyed newbies for my company and different hyperlink builder groups, so I do know what you’re

Google Ads Automatically Created Assets Available In 8 Languages

Google shared the most recent updates to Google Adverts’ robotically created property and conversational expertise to assist extra customers leverage synthetic intelligence (AI) to enhance advert marketing campaign effectivity. The most recent options concentrate on robotically created property and a brand new conversational expertise, marking a step towards automating the promoting workflow. Enlargement Of Routinely